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We are authorized Singer® and Baby Lock® dealers. We have two physical store locations, one in Occoquan, Virginia (Baby Lock® only) and one in Roswell, New Mexico (Baby Lock® and Singer®). We have a genuine love for sewing and embroidery and we want to share that with you. We want you to love and use your machine.

We offer a low price guarantee on all our sewing machines, sergers, and embroidery machines. We offer free shipping on all our Singer® sewing & embroidery machines and lifetime free lessons on the use of your machine when purchased in our physical store. Online purchases do not qualify for free instruction

We offer embroidery designs, notions, parts, manuals, sewing classes, sewing lessons, embroidery lessons, fun project classes, an embroidery club, a quilting club, free demonstrations such as the foot of the month demo and much more. We do repairs on most sewing and embroidery machines too.

Check out our classes and special event updates in the online newsletter and don't forget to sign up for our new weekly email update! Be the first to find out what's new, what's on sale, and get exclusive embroidery design freebies. Find out how you can help get sewing kits and first aid kits to needy moms in Kenya and get free embroidery designs for you!

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